The manufacture of textiles is often associated with considerable negative effects on people and the environment, be it in cotton cultivation, the further processing of the fabrics, the production and refinement of the end products through to transport and disposal. The public is also showing increasing interest and awareness of environmental and social issues. By using sustainable raw materials and fair working conditions in Portugal, we have set ourselves the goal of acting responsibly in terms of sustainability.
We see the textile industry as responsible for making fashion production as sustainable as possible. However, all manufacturers are in a dilemma. Because the most sustainable fashion is the one that nobody makes and nobody buys - less is more. We also act according to this principle and focus on the highest quality so that each part lasts as long as possible. This protects the environment the most and at the same time the joy of a high-quality product is much greater than that of an inferior product.
Since the cultivation of raw materials often has negative effects on the environment, we use GOTS certified organic cotton. Growing organic cotton significantly reduces the negative impact on the environment. In addition to the ban on chemical fertilizers and pesticides, the use of genetically modified seeds is also prohibited. Compared to conventional cultivation, up to 90% less water is used in organic cultivation and around half of CO2 emissions are saved. All in all, the negative consequences of the use of organic cotton on the environment but also on the cotton farmers are lower.